Friday, 8 January 2016

Secondary research: Quantitative

Readership circulation figures 


Trends within the circulation figures have been decreasing as the years go by. 

In January 2009 people purchased the surrey mirror 12,000 times. 

In January 2011 people purchased the surrey mirror 10,000 times. 



This tells us that less people want to read newspapers. In my opinion, i feel they do not want to read newspapers because they can get all the information they want form their smartphones and the internet. This could link together with my market research to further explain why i will be including smartphones and laptops in my documentary. 

Less people are purchasing newspapers so this definitely indicates that, as the years go by, less and less teens are reading newspapers. This is bad because instead of reading they are looking at electronical screens everyday , as a result slowly decreasing their sociability. 







Programme ratings  


For January 2016, 7.7 million people watched Eastenders in a week. 

Also for January 2016, 4 million people watched the news in a week. 



This tells us that people are more interested that watching TV drama series over the news. This indicates that people enjoy watching heated conversations, fights and murders over watching factual information about the world. 

Teenagers, for a fact, would watch Eastenders over the news. This tells us that teenagers are watching fights, people resolve problems with violence and sneaky behavior. This could potentially rub off on teenagers and they could behave like their favourite characters do. 






Box office figures


According to the Washington post the majority of teens enjoyed watching the film "Dead pool". 

The majority of teens liked what they saw and wanted to see more. 

Dead pool made 152 million dollars in 3 days. 



This tells us that people, especially teens, enjoy watching a film that has a vast amount of violence. 
Teens enjoy watching films that include violence, mainly teenage boys, because violence with realistic scenes makes them want to be the character. 

Watching violence could affect a teens behavior because when a teenager, you are still testing the boundaries of right and wrong. Seeing violence makes you want to do it, but what if some wanted to do it so much they actually did. This is a serious issue in my opinion because seeing violence can make violence a reality. 

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